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Journal of Hospital Marketing & Public Relations is a peer-reviewed journal published by Taylor & Francis, covering Patient Satisfaction in Healthcare, Customer Service Quality and Loyalty, Healthcare Policy and Management.
| Publisher | Taylor & Francis |
|---|---|
| Reference style | Author–year (Chicago, T&F) Author–year — (Smith, 2023) in the text Smith, Ada, Ben Jones, and Cara Lee. 2023. "A Representative Article Title." Journal of Hospital Marketing & Public Relations 12 (3): 45–58.
Formats any DOI in Journal of Hospital Marketing & Public Relations style. No sign-up. |
| Publishes research in | Patient Satisfaction in Healthcare Customer Service Quality and Loyalty Healthcare Policy and Management Pharmaceutical Economics and Policy Pharmaceutical industry and healthcare |
| ISSN | 1539-0934 |
| h-index | 14 |
| i10-index | 24 |
| Total citations | 632 |
| Top institutions publishing here | Marshall University |
| Journal website | www.tandfonline.com |
| You get | A submission-ready PDF and the editable LaTeX source — ready to submit. |
Citations each year’s papers have accumulated so far — the most recent years are still building up.
Patients decide on where to consume hospital services in Germany. Thus, the understanding of the exact hospital selection criteria and their weights is important. This research reviews the antecedents of hospital selection utilizing the conjoint methodology with regard to six questions. (1) Which are the relevant choice criteria, and (2) what are their weights? (3)…
The distribution of management structures in health care has been shifting from independent ownership to interorganizational relationships with other firms. A shortage of resources has been cited as one cause for such collaboration among health care entities. The resource- based view of the firm suggests that organizations differentiate between strategic alliances and acquisition strategies based…
The concept of empowerment can be successfully used in the healthcare industry to positively influence patient participation and compliance with their program of treatment. This paper examines the literature that has developed in the area and presents a model that incorporates patient empowerment into the healthcare delivery process. Managerial implications and directions for future research…
Both nationally and internationally, pharmaceutical counterfeiting has become a problem that is threatening economic stability and public health. The purpose of the present research study review was to analyze the scope and severity of pharmaceutical counterfeiting and to establish if the implantation of the Radio Frequency Identification Device (RFID) model can more efficiently be used…
This study describes the use of analytic network process (ANP) in the Taiwanese hospital public relations personnel selection process. Starting with interviewing 48 practitioners and executives in north Taiwan, we collected selection criteria. Then, we retained the 12 critical criteria that were mentioned above 40 times by theses respondents, including: interpersonal skill, experience, negotiation, language,…
