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International Journal of Strategic Communication is a peer-reviewed journal published by Taylor & Francis, covering Public Relations and Crisis Communication, Corporate Identity and Reputation, Media Studies and Communication.
| Publisher | Taylor & Francis |
|---|---|
| Reference style | Author–year (Chicago, T&F) Author–year — (Smith, 2023) in the text Smith, Ada, Ben Jones, and Cara Lee. 2023. "A Representative Article Title." International Journal of Strategic Communication 12 (3): 45–58.
Formats any DOI in International Journal of Strategic Communication style. No sign-up. |
| Publishes research in | Public Relations and Crisis Communication Corporate Identity and Reputation Media Studies and Communication Digital Marketing and Social Media Social Media and Politics |
| ISSN | 1553-118X |
| Citation impact (2-yr) | 2.14 |
| h-index | 55 |
| i10-index | 293 |
| Total citations | 14,064 |
| Top institutions publishing here | Leipzig University |
| Journal website | www.tandfonline.com |
| You get | A submission-ready PDF and the editable LaTeX source — ready to submit. |
Citations each year’s papers have accumulated so far — the most recent years are still building up.
This article examines the nature of strategic communication, which is defined as the purposeful use of communication by an organization to fulfill its mission. Six relevant disciplines are involved in the development, implementation, and assessment of communications by organizations: management, marketing, public relations, technical communication, political communication, and information/social marketing campaigns. The nature of the…
Strategic social media influencer communication has become a major topic in strategic communication. However, despite the growing relevance of this new strategic communication instrument, research has paid only limited attention to elaborating its basic concepts. In this article, we adopt a strategic communication perspective to develop a conceptual framework for strategic social media influencer communication.…
This article draws on a decade of research in strategic communication and especially on the contributions in this special issue to propose a new and more comprehensive definition of strategic communication. We argue that strategic communication encompasses all communication that is substantial for the survival and sustained success of an entity. Specifically, strategic communication is…
Organizations from government departments and corporations to small businesses are increasingly adopting social media for strategic corporate and organizational communication and public relations. This is seen by many as a positive development because the openness of the Web 2.0 environment potentially democratizes voice and affords participation, dialogue, and community-building. However, optimistic views of the benefits…
This article addresses the concept of “communication” in strategic communication, and proposes a new lens through which to view communication in order to deepen knowledge of strategic communication, as well as to significantly improve the alignment of strategic communication with the demands of today’s strategy development process. Looking at modern strategy theory, this article focuses…
