Taylor & Francis

Journal of Nonprofit & Public Sector Marketing Template

Write in a clean editor, then format for Journal of Nonprofit & Public Sector Marketing in one click — DocuGuru applies the official Taylor & Francis template with author–year references and exports a submission-ready PDF plus the editable LaTeX source. Free to start.

About the Journal of Nonprofit & Public Sector Marketing format

Journal of Nonprofit & Public Sector Marketing is a peer-reviewed journal published by Taylor & Francis, covering Nonprofit Sector and Volunteering, Customer Service Quality and Loyalty, Digital Marketing and Social Media.

PublisherTaylor & Francis
Reference styleAuthor–year (Chicago, T&F)
Author–year — (Smith, 2023) in the text
Smith, Ada, Ben Jones, and Cara Lee. 2023. "A Representative Article Title." Journal of Nonprofit & Public Sector Marketing 12 (3): 45–58.

Formats any DOI in Journal of Nonprofit & Public Sector Marketing style. No sign-up.

Publishes research inNonprofit Sector and Volunteering Customer Service Quality and Loyalty Digital Marketing and Social Media Consumer Behavior in Brand Consumption and Identification Service and Product Innovation
ISSN1049-5142
Citation impact (2-yr)1.93
h-index55
i10-index349
Total citations12,684
Top institutions publishing hereGriffith University
Journal websitewww.tandfonline.com
You getA submission-ready PDF and the editable LaTeX source — ready to submit.

Papers published in Journal of Nonprofit & Public Sector Marketing per year

19
2014
19
2015
20
2016
33
2017
35
2018
32
2019
29
2020
28
2021
19
2022
11
2023
35
2024
22
2025

Citation impact of Journal of Nonprofit & Public Sector Marketing by publication year

489
2014
502
2015
253
2016
606
2017
666
2018
563
2019
388
2020
363
2021
181
2022
45
2023
105
2024
29
2025

Citations each year’s papers have accumulated so far — the most recent years are still building up.

Most-cited papers in Journal of Nonprofit & Public Sector Marketing

Dimensions of Business and Nonprofit Collaborative Relationships

Walter Wymer, Sridhar Samu · 3 Feb 2003

SUMMARY Collaborative relationships between businesses and nonprofits have grown tremendously in the last few years. These cross-sector alliances are different from within-sector alliances (business-business alliances) which has been examined in prior research, and include corporate philanthropy, corporate foundations, licensing agreements, sponsorships, transaction based promotions, joint issue promotions, and joint ventures. This paper discusses the growth,…

Building Donor Loyalty: The Antecedents and Role of Commitment in the Context of Charity Giving

Adrian Sargeant, Lucy Woodliffe · 25 Jul 2007

ABSTRACT In both the United States and the United Kingdom donor attrition rates are an increasing cause for concern. Many organizations lose up to 60% of cash donors after their first donation. In this study we delineate the factors that drive donor commitment to a cause and subsequent loyalty. A series of nine focus groups…

Developing a Marketing Strategy for Nonprofit Organizations: An Exploratory Study

Jennifer A. Pope, Elaine Sterrett Isely, Fidel Asamoa‐Tutu · 29 May 2009

Nonprofit organizations have grown tremendously in the last three decades. With this growth has come a greater interest from the nonprofit sector in the importance of marketing. Nonprofits did not apply marketing techniques until 1960–1970, but it is now a well accepted practice. Traditional marketing strategies do not work for nonprofit organizations, and this study…

Using Video to Build an Organization's Identity and Brand: A Content Analysis of Nonprofit Organizations' YouTube Videos

Richard D. Waters, Paul M. Jones · 1 Jul 2011

Organizational scholarship has increasingly focused its attention to how nonprofit, for-profit, and government agencies develop their unique organizational identity through their strategic communication efforts. As social media continues to become more prominent in communication campaigns due to the high levels of public usage and public involvement with organizations on social media sites, it is important…

Effect of Cause-Related Marketing on Attitudes and Purchase Intentions: The Moderating Role of Cause Involvement and Donation Size

Mahmood M. Hajjat · 3 Feb 2003

SUMMARY The purpose of the present research was to examine the role of involvement and donation in moderating the effect of cause related marketing (CRM) and ordinary marketing (OM) on consumer attitudes and purchase intentions. It is proposed that the level of involvement (i.e., high or low involvement) may make either veridical information (i.e., high…

Journal of Nonprofit & Public Sector Marketing template — frequently asked questions

How do I write a paper in the Journal of Nonprofit & Public Sector Marketing format?
In DocuGuru you write your manuscript in a normal editor — no LaTeX setup required — and select the Journal of Nonprofit & Public Sector Marketing template. When you export, DocuGuru compiles the paper into the official Taylor & Francis format and hands you a submission-ready PDF along with the editable LaTeX source.
What reference style does Journal of Nonprofit & Public Sector Marketing use?
Journal of Nonprofit & Public Sector Marketing uses Author–year (Chicago, T&F) references, shown as author–year markers such as (Smith, 2023) in the text. DocuGuru formats every in-text citation and the reference list in this exact style automatically. A reference appears like this: Smith, Ada, Ben Jones, and Cara Lee. 2023. "A Representative Article Title." Journal of Nonprofit & Public Sector Marketing 12 (3): 45–58.
Do I need to know LaTeX to submit to Journal of Nonprofit & Public Sector Marketing?
No. DocuGuru generates the interact LaTeX class and compiles the PDF for you in the background, so you get a Taylor & Francis-ready Journal of Nonprofit & Public Sector Marketing document without writing any LaTeX. If you do want it, the LaTeX source is included in the export.
Can I import an existing draft into the Journal of Nonprofit & Public Sector Marketing template?
Yes. Paste or upload your current manuscript — Word, LaTeX, Markdown, or plain text — and DocuGuru reflows it into the Journal of Nonprofit & Public Sector Marketing format with correct headings, figures, tables, and author–year citations.
Who publishes Journal of Nonprofit & Public Sector Marketing?
Journal of Nonprofit & Public Sector Marketing is a multidisciplinary journal published by Taylor & Francis. DocuGuru's Journal of Nonprofit & Public Sector Marketing template matches Taylor & Francis's official submission format.
Can I export a submission-ready Journal of Nonprofit & Public Sector Marketing PDF?
Yes — DocuGuru produces a PDF built with the official Journal of Nonprofit & Public Sector Marketing template (the interact class) that is ready to submit to Taylor & Francis, together with the matching LaTeX source files.
How much does the Journal of Nonprofit & Public Sector Marketing template cost?
You can start writing in the Journal of Nonprofit & Public Sector Marketing template for free. Exporting the final submission-ready Journal of Nonprofit & Public Sector Marketing PDF and LaTeX source is part of DocuGuru's paid plans — see the app for current pricing.
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