Abstract Social media and social media applications that build consumer communities involving rich user-generated content are new marketplaces and/or tools for marketers. This study aims to specify the factors affecting consumers' attitudes toward marketing with social media. Given this context, a 7-factor, consumer-based attitude scale that contains 32 items was developed, and a questionnaire was…
Journal of Internet Commerce Template
Write in a clean editor, then format for Journal of Internet Commerce in one click — DocuGuru applies the official Taylor & Francis template with author–year references and exports a submission-ready PDF plus the editable LaTeX source. Free to start.
About the Journal of Internet Commerce format
Journal of Internet Commerce is a peer-reviewed journal published by Taylor & Francis, covering Digital Marketing and Social Media, Technology Adoption and User Behaviour, Customer Service Quality and Loyalty.
| Publisher | Taylor & Francis |
|---|---|
| Reference style | Author–year (Chicago, T&F) Author–year — (Smith, 2023) in the text Smith, Ada, Ben Jones, and Cara Lee. 2023. "A Representative Article Title." Journal of Internet Commerce 12 (3): 45–58.
Formats any DOI in Journal of Internet Commerce style. No sign-up. |
| Publishes research in | Digital Marketing and Social Media Technology Adoption and User Behaviour Customer Service Quality and Loyalty Consumer Retail Behavior Studies Consumer Behavior in Brand Consumption and Identification |
| ISSN | 1533-2861 |
| Citation impact (2-yr) | 4.69 |
| h-index | 60 |
| i10-index | 278 |
| Total citations | 13,856 |
| Top institutions publishing here | Southern Illinois University Carbondale |
| Journal website | www.tandfonline.com |
| You get | A submission-ready PDF and the editable LaTeX source — ready to submit. |
Papers published in Journal of Internet Commerce per year
Citation impact of Journal of Internet Commerce by publication year
Citations each year’s papers have accumulated so far — the most recent years are still building up.
Most-cited papers in Journal of Internet Commerce
This study uses the Stimuli-Organism-Response framework to examine how consumers’ reasons for shopping and website stimuli affect their attitudes toward online shopping, their ability to regulate their emotional purchases, and their repurchase intentions. Results from a survey of 416 qualified respondents were analyzed using structural equation modeling. The results of the survey showed that (1)…
In today’s digitally enabled world, banks offer chatbots to improve customer service. This research looks at chatbots as a form of an information system. It observes the effect of the three quality dimensions of the information system success model on customer experience, further leading to love for the bank brand. As chatbots are a new…
This paper focuses on consumer electronics products and observes the comparative effect of celebrity vis-à-vis expert influencers on consumers' online purchase intentions. The mediating role played by brand admiration and brand attitude between influencer marketing and online purchase intentions are tested. The moderating role played by message involvement between influencer marketing and brand attitude is…
Given the rise of social networking sites, particularly Facebook, companies have started engaging with customers in this newly emerged digital space. This study explores the role of customer engagement in enhancing trust and word-of-mouth on brand communities over Facebook. The effect of customer involvement on customer engagement is also checked. This study also investigates the…