Market Research Society Journal Template
Write in a clean editor, then format for Market Research Society Journal in one click — DocuGuru applies the official SAGE template with author–year references and exports a submission-ready PDF plus the editable LaTeX source. Free to start.
About the Market Research Society Journal format
Market Research Society Journal is a peer-reviewed journal published by SAGE, covering Survey Methodology and Nonresponse, Consumer Market Behavior and Pricing, Consumer Behavior in Brand Consumption and Identification.
| Publisher | SAGE |
|---|---|
| Reference style | Author–year (Harvard) Author–year — (Smith, 2023) in the text Smith, A., Jones, B. and Lee, C. (2023) 'A representative article title', Market Research Society Journal, 12(3), pp. 45–58.
Formats any DOI in Market Research Society Journal style. No sign-up. |
| Publishes research in | Survey Methodology and Nonresponse Consumer Market Behavior and Pricing Consumer Behavior in Brand Consumption and Identification Economic and Environmental Valuation Technology Adoption and User Behaviour |
| ISSN | 0025-3618 |
| h-index | 35 |
| i10-index | 113 |
| Total citations | 5,896 |
| Top institutions publishing here | Research International (United States) |
| You get | A submission-ready PDF and the editable LaTeX source — ready to submit. |
Papers published in Market Research Society Journal per year
Citation impact of Market Research Society Journal by publication year
Citations each year’s papers have accumulated so far — the most recent years are still building up.
Most-cited papers in Market Research Society Journal
This study examined the effect of alternative scale formats on reporting of intensity of attitudes on Likert scales of agreement. A standard one-stage format and an alternate two-stage format were tested in three separate studies on samples of university students in three countries. In general the two-stage format generated the greatest percentage of extreme-position (i.e.…