SAGE

Market Research Society Journal Template

Write in a clean editor, then format for Market Research Society Journal in one click — DocuGuru applies the official SAGE template with author–year references and exports a submission-ready PDF plus the editable LaTeX source. Free to start.

About the Market Research Society Journal format

Market Research Society Journal is a peer-reviewed journal published by SAGE, covering Survey Methodology and Nonresponse, Consumer Market Behavior and Pricing, Consumer Behavior in Brand Consumption and Identification.

PublisherSAGE
Reference styleAuthor–year (Harvard)
Author–year — (Smith, 2023) in the text
Smith, A., Jones, B. and Lee, C. (2023) 'A representative article title', Market Research Society Journal, 12(3), pp. 45–58.

Formats any DOI in Market Research Society Journal style. No sign-up.

Publishes research inSurvey Methodology and Nonresponse Consumer Market Behavior and Pricing Consumer Behavior in Brand Consumption and Identification Economic and Environmental Valuation Technology Adoption and User Behaviour
ISSN0025-3618
h-index35
i10-index113
Total citations5,896
Top institutions publishing hereResearch International (United States)
You getA submission-ready PDF and the editable LaTeX source — ready to submit.

Papers published in Market Research Society Journal per year

1
1984
2
1988
1
1990
23
1991
26
1992
20
1993
25
1994
28
1995
36
1996
36
1997
26
1998
26
1999

Citation impact of Market Research Society Journal by publication year

0
1984
30
1988
13
1990
285
1991
241
1992
538
1993
424
1994
1K
1995
753
1996
1K
1997
893
1998
648
1999

Citations each year’s papers have accumulated so far — the most recent years are still building up.

Most-cited papers in Market Research Society Journal

The Likert Scale Revisited

Gerald Albaum · 1 Mar 1997

This study examined the effect of alternative scale formats on reporting of intensity of attitudes on Likert scales of agreement. A standard one-stage format and an alternate two-stage format were tested in three separate studies on samples of university students in three countries. In general the two-stage format generated the greatest percentage of extreme-position (i.e.…

Market Research Society Journal template — frequently asked questions

How do I write a paper in the Market Research Society Journal format?
In DocuGuru you write your manuscript in a normal editor — no LaTeX setup required — and select the Market Research Society Journal template. When you export, DocuGuru compiles the paper into the official SAGE format and hands you a submission-ready PDF along with the editable LaTeX source.
What reference style does Market Research Society Journal use?
Market Research Society Journal uses Author–year (Harvard) references, shown as author–year markers such as (Smith, 2023) in the text. DocuGuru formats every in-text citation and the reference list in this exact style automatically. A reference appears like this: Smith, A., Jones, B. and Lee, C. (2023) 'A representative article title', Market Research Society Journal, 12(3), pp. 45–58.
Do I need to know LaTeX to submit to Market Research Society Journal?
No. DocuGuru generates the sagej LaTeX class and compiles the PDF for you in the background, so you get a SAGE-ready Market Research Society Journal document without writing any LaTeX. If you do want it, the LaTeX source is included in the export.
Can I import an existing draft into the Market Research Society Journal template?
Yes. Paste or upload your current manuscript — Word, LaTeX, Markdown, or plain text — and DocuGuru reflows it into the Market Research Society Journal format with correct headings, figures, tables, and author–year citations.
Who publishes Market Research Society Journal?
Market Research Society Journal is a multidisciplinary journal published by SAGE. DocuGuru's Market Research Society Journal template matches SAGE's official submission format.
Can I export a submission-ready Market Research Society Journal PDF?
Yes — DocuGuru produces a PDF built with the official Market Research Society Journal template (the sagej class) that is ready to submit to SAGE, together with the matching LaTeX source files.
How much does the Market Research Society Journal template cost?
You can start writing in the Market Research Society Journal template for free. Exporting the final submission-ready Market Research Society Journal PDF and LaTeX source is part of DocuGuru's paid plans — see the app for current pricing.
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