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Journal of Consumer Psychology is a peer-reviewed journal published by Elsevier, covering Consumer Behavior in Brand Consumption and Identification, Behavioral Health and Interventions, Social and Intergroup Psychology.
| Publisher | Elsevier |
|---|---|
| Reference style | Numbered (Elsevier) Numbered — [1], [2] in the text [1] A. Smith, B. Jones, C. Lee, A representative article title, Journal of Consumer Psychology 12 (2023) 45–58.
Formats any DOI in Journal of Consumer Psychology style. No sign-up. |
| Publishes research in | Consumer Behavior in Brand Consumption and Identification Behavioral Health and Interventions Social and Intergroup Psychology Decision-Making and Behavioral Economics Cultural Differences and Values |
| ISSN | 1057-7408 |
| Citation impact (2-yr) | 4.96 |
| h-index | 190 |
| i10-index | 1,224 |
| Total citations | 141,133 |
| Article processing charge | $3,240 |
| Top institutions publishing here | University of Michigan |
| Journal website | onlinelibrary.wiley.com |
| You get | A submission-ready PDF and the editable LaTeX source — ready to submit. |
Citations each year’s papers have accumulated so far — the most recent years are still building up.
Extant research suggests that consumers can become emotionally attached to consumption objects, including brands. However, a scale to measure the strength of consumers’ emotional attachments to brands has yet to be devised. We develop such a scale in Studies 1 and 2. Study 3 validates the scale's internal consistency and dimensional structure. Study 4 examines…
Abstract This article is the second of two parts intended to serve as a primer for structural equations models for the behavioral researcher. The first article introduced the basics: the measurement model, the structural model, and the combined, full structural equations model. In this second article, advanced issues are addressed, including fit indices and sample…
Construal level theory (CLT) is an account of how psychological distance influences individuals' thoughts and behavior. CLT assumes that people mentally construe objects that are psychologically near in terms of low-level, detailed, and contextualized features, whereas at a distance they construe the same objects or events in terms of high-level, abstract, and stable characteristics. Research…
Abstract I define “sensory marketing” as “ marketing that engages the consumers' senses and affects their perception, judgment and behavior. ” From a managerial perspective, sensory marketing can be used to create subconscious triggers that characterize consumer perceptions of abstract notions of the product (e.g., its sophistication or quality). Given the gamut of explicit marketing…
